How is Westminster protecting 'its image as a world class tourist information' [sic]? Its Council has acquired the copyright in its street signs.
What to make of that comment about 'need[ing] to retain an element of control'? Presumably tourists are believed to appreciate local colour of the standardised and officially backed sort... Well, thank goodness we can sleep soundly in our beds knowing that fewer of us will be tricked into buying fake SW1 street signs in future. Take that, forces of evil!